Jets offensive coordinator Frank Reich said Thursday the team is actively working to increase touches for Garrett Wilson and acknowledged one play-call he wishes he could change. Reich stressed the coaching staff is trying to manufacture opportunities and believes Wilson should be among the league’s best.
Reich: "We really are trying to get the ball to him early and often"
“We really are trying to get the ball to him early and often,” Reich said, adding plainly, “We want to get it to him even more.” He emphasized that the offensive staff is continually searching for ways to create touches and to scheme Wilson open: “There are other ways we can create touches and scheme him open. And we are, all the time.”
Reich also framed Wilson’s role as one that affects the entire offense, saying the receiver’s presence pulls coverage and produces big plays for other players even when those results do not show up on Wilson’s stat line. “I want him to be the best in the NFL because I think that’s what we think of him,” Reich said.
Recent usage, numbers and a coaching admission
Wilson’s recent box-score production has been limited. Per Newsweek, he has topped 100 receiving yards in just two of seven games this season. Game-by-game usage cited by the New York Post shows a string of modest lines: three catches for 27 yards at Chicago; four catches for 44 yards at New England, when he left the field visibly upset; and, in Week 7 against Miami, two catches for 26 yards on three targets.
Reich acknowledged Wilson's recent limited touches and said the team is trying to get the ball to him early and often, adding that there are other ways to create touches and scheme him open.
The coordinator described a “healthy tension” around the issue, noting the competitive push for more involvement but also offering context about how opponents adjust when Wilson is on the field. Reich’s remarks indicate the staff is shifting emphasis in play design and situational play-calling to increase Wilson’s touches rather than relying solely on natural targets.
Reich’s public commitment — paired with the coaching admission about a fourth-quarter call — outlines a clear, coach-driven plan: scheme more looks for Garrett Wilson and alter critical-game decisions to get him the ball when the clock and score demand it. How quickly that approach changes Wilson’s box-score output will be visible in the coming weeks.
